Plural Studios
Plural Studios created beautiful, adaptive, and sustainable furniture that facilitates healing, business, hospitality, and learning. The talented collaborators who designed, specified, and used Plural furniture, inspired the mantra that guided the brand: More Than One. I served as Chief Marketing Officer until the company was acquired in early 2024.


As the first in-house marketer for Plural Studios, I single-handed led all promotional, sales enablement, and brand management activities as part of helping to develop the brand's go-to-market strategy.
Shown are outputs from some of the marketing programs I conceived: the brand's largest trade show booth, designed for Healthcare Design Conference + Expo; a modular deck of 48 product postcards, to use as leave-behinds; a series of eight brochures, each showcasing features, options, and pricing for a typical configuration of Ventura casework; a website refresh that featured new products, rep locator, and quote request; and posts for our people-first social media strategy.
Design, copywriting, production: Michael Matascik.
Fabrication: Northwest Building Tech.
Photography: Guy Welch Productions.
Renders: Pete Howard, Script & Poly.
Printing: Prisma.
Web: Scott Krieger.
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